Boulevard Automotive has been serving the Pacific Beach and La Jolla communities of San Diego since 1965. Boulevard Automotive has developed a well-earned reputation for honest and reliable service-fixing it right the first time at a fair price.

Ed Abrahim and Atta Erikat have owned Boulevard Automotive since 1998. They have 25 years of automotive service and repair experience with ASE Certification in advanced engine performance and electrical systems.

At Boulevard Automotive we understand that your vehicle is a major investment, and that is why we care for each customer’s vehicle as if it were our own. Please be sure to go to our Special Offers section for our current promotions and specials. 

Boulevard Automotive has a full staff of automotive technicians who are ASE Certified in air conditioning, brakes, engine repairs, fuel injections, steering and suspension. The technicians at Boulevard Automotive are San Diego's finest and are guaranteed to provide only the best, most efficient car repair services available. In addition to superior service, Boulevard Automotive also has a superior front office staff to serve you like a valued family member when you come to Boulevard Automotive for any automotive repair service.

Come by and visit our professional, full-service automotive shop on
737 Turquoise Street, San Diego.

Ed Abrahim

Owner
Ed has owned Boulevard Automotive since 1998. Ed is an ASE master automobile technician with 23 years experience in the auto repair field. Ed has been married to his beautiful wife Mayada for 16 years. Ed has two daughters with his wife Mayada, Dena 9yrs and Dalia 12yrs. Ed enjoys walking and reading.

Atta Erikat

Owner
Atta has owned Boulevard Automotive since 1998. Atta graduated from SDSU with a bachelors degree in business administration/marketing. Atta has been married to his beautiful wife Suhair for 16 years. They have two daughters, Jeanine 12 yrs and Jasmine 9 yrs. Atta is passionate about reading.

Larry Reuss

General Manager
Larry has been in the automotive field since 1997. He served in the U.S. Navy for 22 years, were he was an engineer. Larry and his wife Sandra enjoy baseball and volunteering at the Veterans of Foreign Wars. He is the post commander at local 1512. Larry's also a certified diesel inspector.

Richard Eck

Manager
Richard has been in the auto repair field since 1979. he built a reputation for honesty, integrity and hard work. Richard with his wife Marie has 5 children and 6 grandchildren. He enjoys outdoor adventures.

Kevin Krekler

Service Adviser
ASE Master Technician
Kevin has been in the automotive field since 2000 and he is ASE certified service consultant. He has been with his wife Lisa for 12 years, they have one son Jacob 7, who loves to play soccer and Mario cart, a new puppy named Riley,  a cat named Gaddy, as well as two fish. His wife Lisa is a medical social worker in a hospital. In his spare time, he takes Jacob to cub scouts, spend time with his family, work on and ride his motorcycles.

Guy Williams

Master Technician
Guy has been in the auto repair arena since 1985, he lives in Mira Mesa with his wife Andrea and there two children Kathryn and Jonathan. They enjoy fishing, camping and biking.

Chuck Faust

Technician
Chuck is a long-time Pacific Beach resident and a technician with 29 years of automotive experience. Chuck is also ASE and Smog certified.

Don Nguyen

Technician
Don has 11 years automotive experience, ASE Certified in engine performance, electrical systems, advanced diagnostic, Smog Certified.

Ken Bui

Technician
Ken has 14 years experience as a technician. Ken with his wife Yen has two daughters Annie and Danica.

Robert Feliciano

Technician
Robert enjoys surfing and working on his 1957 Chevrolet 210.

Paul Foretic

Technician
Paul is a master automobile technician. He has 20 years experience in the auto repair arena. Paul with his wife Mareia have three sons, Jesus 8 yrs, Josus 4 yrs, and Christopher 2yrs. Paul enjoys surfing and diving.

Saad Rezoqi

Accountant & Customer Service
Saad with his wife Bushra have three children, James, Janelle and Jenna.